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HANDLOOM MARK

The Office of the Development Commissioner for Handlooms, Government of India has been implementing a number of developmental schemes and programmes to protect the interest and welfare of the weavers. It is proposed to introduce the “Handloom Mark” which will provide a collective identity to the handloom products and can be used not only for popularizing the hand woven products but can also serve as a guarantee for the buyer that the product being purchased is genuinely hand woven. Besides, this would provide a distinctive name in identifying the product or the manufacturer. The Handloom Mark would, therefore, be a hallmark of powerful creative work that defines the product with clarity, distinguishing it from competition and connecting it with customers.

 

 

SILK MARK

Silk Mark – A Quality Assurance label

Silk Mark is being promoted by Silk Mark Organisation of India (SMOI), a registered society under Karnataka Society Act 1960. SMOI is an initiative of Central Silk Board, Ministry of Textiles and Government of India. Silk Mark is used to help identify Silk – the Pure Silk!

 Objectives of Silk Mark

Protect the interests of the consumer.

Protect the interest of genuine traders and manufacturers of Silk

Generic Promotion of Natural Silk

Silk Mark is a quality assurance label which signifies that a product which it is affixed to contains 100% pure silk in its base fabric. Silk Mark is a Trademark, registered under Trade Mark Registration Authority, to be used by Authorised users only. A detailed and stringent Quality Assurance system has been evolved and implemented for maintaining the credibility of Silk Mark.